UGC-Approved

Master of Business Administration

Madurai Kamaraj University affiliated MBA programme combining academic rigor with practical application. Gain a comprehensive understanding of business management with focus on leadership and strategic thinking.

Duration
2 Years
Format
Full-time
Intake
60 Students
Affiliation
Madurai Kamaraj University
Programme Navigation & Info

Overview

Madurai Kamaraj University affiliated MBA programme combining academic rigor with practical application. Gain a comprehensive understanding of business management with focus on leadership and strategic thinking.

Learning Outcomes
  • Develop strategic leadership capabilities
  • Master business management principles
  • Apply theoretical knowledge to real-world scenarios
Specializations
MarketingFinanceHROperationsBusiness Analytics

Programme Highlights

Madurai Kamaraj University Degree

Earn a recognized MBA degree from Anna University

Industry Connect

Guest lectures, internships and placement support

Comprehensive Curriculum

Balance of theory and practical business applications

Curriculum & Structure

Semester I
  • Individual Behaviour in Organisation
  • Managerial Economics
  • Data Analysis for Management
  • Financial Reporting & Analysis
  • Marketing Foundations
  • IT Tools for Managers
  • Effective Communication - I
  • Value Added Course*
Semester II
  • Group Behaviour in Organisation
  • Economic Policies for Managers
  • Data Modelling for Decision Making
  • Customer Value Creation & Delivery
  • Cost Management & Control
  • Operations Management
  • Essentials of Financial Markets: Risk & Return
  • AI Essentials for Business
  • Effective Communication - II
  • Value Added Course
Semester III
  • Applied Corporate Finance
  • Strategic Management
  • Decision Making with Optimisation Techniques
  • Human Resource Management
  • Legal & Tax Aspects of Business
  • Business Research Methodology
  • Applied Business Analytics
  • Marketing Communications in Digital Ecosystem
  • Comprehensive Viva-Voce
  • Value Added Course* (Rural Development
  • Immersion Programme)
Semester IV
Marketing
  • Consumer Behavior
  • Services Marketing
  • Customer Analytics*
  • Sales and Channel Management
  • Advanced Marketing Analytics*
  • Software Product Management
Finance
  • Advanced Financial Analysis
  • Financial Risk Management
  • Security Analysis and Portfolio Management
  • Financial Derivatives
HR
  • Labour Legislation and Administration
  • Applied People Analytics & AI*
  • Rewards and Compensation Management
Operations
  • Supply Chain Management
  • International Logistics Management
  • Lean Six Sigma & Business Excellence
System & Business Analytics
  • Big Data Management & Data Visualisation
  • Customer Analytics*
  • Advanced Marketing Analytics*
  • Applied People Analytics & AI*
Family Business & Entrepreneurship
  • Consulting for Small Businesses
  • Business Model Innovation
Semester V
Marketing
  • Digital Marketing
  • Fintech Marketing
  • Healthcare Marketing
  • Technology & Innovation Management
  • Driving Profitable Growth Strategy
Finance
  • Financial Markets & Institutions
  • Financial Modelling Through Spreadsheet*
  • Company and Business Valuation
  • Integrated Banking
HR
  • Foundations of Effective Leadership
  • Negotiation and Conflict Management
  • Learning and Development
Operations
  • Environment & Sustainability Development
  • Healthcare Analytics
  • Project Management
System & Business Analytics
  • Financial Modelling Through Spreadsheet*
  • Healthcare Analytics*
  • Disruptive Technologies for Digital Transformation
  • Social Media Analytics and Consumer Intelligence
  • Next Generation Analytics & AI
Family Business & Entrepreneurship
  • Entrepreneurial Marketing
  • Entrepreneurial Finance
Semester VI
Marketing
  • B2B Marketing
  • Retail Marketing
  • Neuro Marketing
  • Strategic Brand Management
Finance
  • Alternative Investments
  • Strategic Financial Management
  • Strategic Cost Management*
HR
  • Political Behavior in Organizations
  • Talent Management
  • Positive Psychological Capital
Operations
  • AI and Digital Supply Chains*
  • Service Operations Management
  • Corporate Quality and Sustainability
  • Strategic Cost Management*
System & Business Analytics
  • Blockchain Technologies
  • AI and Digital Supply Chains*
Family Business & Entrepreneurship
  • Social Entrepreneurship
  • New Venture Creation
  • Family Business Management
General Management & Public Policy
  • Public Policy and Management
  • Merger and Acquisition, Alliances, and Corporate Strategy
  • Application Of ESG Among Indian Businesses
  • Behavioral Economics for Manager

Eligibility & Admission

Candidates must possess a bachelor's degree (any discipline) with minimum 50% marks from a recognized university. Valid TANCET/CAT score required. Admission through counseling process.

Admission Process

Selection
  • Valid TANCET/CAT score
  • Document verification
  • Counseling process
  • Seat allotment
Key Dates
  • TANCET exam: March
  • Counseling: May-June
  • Classes begin: July

Experiential Learning

Summer Internship

8-week mandatory internship with leading organizations

Industry Interaction

Regular sessions with industry experts and practitioners

Case Study Method

Learning through analysis of real business scenarios

Project Work

Final semester project with industry guidance

Placements & Career Support

Career Development

Comprehensive placement support with training in soft skills, resume writing, and interview preparation. Strong industry connections ensure quality placement opportunities.

Career Paths
  • Business Development Manager
  • Operations Manager
  • Marketing Manager
  • Financial Consultant
  • HR Manager
Apply Now

Ready to Begin Your Journey?

Join TSM and transform your career with world-class management education.

Need help? Call 0452-2486900
Students at TSM